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Annual Report & Accounts 2012 - PRINCIPAL RISKS, UNCERTAINTIES AND BUSINESS MODEL
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ANNUAL REPORT 2012 GVC H o l d i n g s PRINCIPAL RISKS, UNCERTAINTIES AND BUSINESS MODEL continued BUSINESS MODELS CasinoClub Betboo B2B Website www.casinoclub.com www.betboo.com N/A Business model Online casino and poker targeting German speaking customers New business derived primarily from online affiliates who derive a revenue share Retention served mainly through circulation of a free magazine and personal contact via emails and phone calls Online sportsbetting, casino, poker and bingo, targeting customers in Latin America New business derived from online affiliates and offline agents Retention enabled through excellence of customer service and strong relationship with affiliates Providing a full suite of back-office services to third-party B2C providers New contracts likely to be gained through reputational excellence Long-term contracts entered into Licensing authority Lottery and Gaming Authority in Malta Netherlands Antilles N/A 16