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Annual Report & Accounts 2009 - Notes
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31 5.4 Contribution by brand Year ended Year ended Year ended 31 Dec 31 Dec 31 Dec 2009 2008 2007 d000's c000's c000's CasinoClub H1 10,574 13,979 13,432 H2 10,066 11,862 13,510 -------- -------- -------- FY 20,640 25,841 26,942 -------- -------- -------- Contribution margin 70% 71% 66% Betaland H1 2,729 1,489 - H2 2,283 663 335 -------- -------- -------- FY 5,012 2,152 335 -------- -------- -------- Contribution margin 24% 16% 17% Winzingo H1 234 (33) - H2 273 (28) - -------- -------- -------- FY 507 (61) - -------- -------- -------- Contribution margin 38% (24%) 66% Betboo H1 - - - H2 1,373 - - -------- -------- -------- FY 1,373 - - -------- -------- -------- Contribution margin 63% - - TOTALS H1 13,519 15,435 13,432 H2 14,015 12,497 13,845 -------- -------- -------- FY 27,534 27,932 27,277 -------- -------- -------- Contribution margin 51% 56% 64%